Advertisement expenditures are estimated to grow at an 11.24% annual rate (CAGR 2022-2027), resulting in a market volume of US$384.90 billion by 2027. WhatsApp is currently at third position with 2100 million active monthly users. Digital Market Outlook: social media users in South America 2017-2027, by platform. 9. As of June 2022, Facebook was the leading social media platform in South America in terms of audience figures . According to a survey of social media users aged between 16 and 24 years in the United Kingdom, 71 percent of respondents used the Instagram mobile app daily . The 5 most popular social media platforms (including messaging apps) in India (2022) are WhatsApp (534.30 million active users), followed by Instagram (503.37 million users), Facebook (491.53 million users), Telegram (374.40 million users), Facebook Messenger (324.39 million users). This equals about 51% of the world population and 83.36% of internet users. What . Social Media Statistics and Facts - Market.us . iPad 2022 vs. iPad 2021; iPhone 14 Plus Review; Best Headphones for 2022; . This is only natural. The average cost has climbed 12.7% from USD 3.86 million in the 2020 report. In 2022, Instagram is the most used social media platform in Indonesia, with 84.80% of internet users (173.59) joining.Many of Indonesia's leading brands utilize Instagram to interact with their consumers. 2. Instagram. Singapore's population increased by 2.41% between January 2020 (5.80 million) and August 2022. In 2020, there are 85.1% social network platform users out of the total global internet users.In 2020, there are approximately 4,648 Mn active Internet users, out of which, over 3,960 Mn are social media users.US teens about Social Media Statistics on the topic Overview Regional overview Leading social media Usage Facebook Instagram TikTok Social media marketing and advertising Data requests Global active social media. Med andre ord, er vi en mangfoldig flok, som ser en stor vrdi i vores forskellighed. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. There were 2.24 billion YouTube users as of 2021. According to Statista's data from 2020, the most active country is the U.A.E., with 99% of its population using social media. Sixty percent of all social media users are on Facebook, and in 2020, a whopping 87.1% of companies with 100 or more employees used the platform for marketing purposes. It is owned by Google, and is the second most visited website, after Google Search. Over 3 billion people have downloaded TikTok to date. It is estimated that by 2025, the average social media usage in the United States will reach over 243 billion active users. 1; As of April 2022, there were 4.7 billion social media users around the world - this equates to 58.7% of the total global population! Saudi Arabians use social media on average for three hours and twenty-four minutes each day. There is a growth of 12.5% ( 30 million active social media users) when compared with the previous year. In February 2012, 81% of U.S. adults ages 18-29 said they use at least one social media site. Social Media News. Despite gloom and doom, Facebook remains the most-used platform by marketers worldwide (93%). Social Media Marketing Statistics for 2022 (Source: UpCity, 2022) 56% of small businesses are making social media a priority in 2022 32% of social media marketers say that Facebook is their most valuable platform, followed by Instagram (17%), TikTok (13%), LinkedIn (11%), and YouTube (11%) 59% of the world's population uses social media. The latest figures show that there are expected to be 3.96 billion social media users worldwide in 2022a 4.8 percent increase from a year ago. Social Media Advertisement Statistics In 2022, advertisement spending in the Social Media Advertising market is expected to reach $226.00 billion. Facebook, owned by Meta, is ranked second on the list, with 81.30 percent of internet users in Indonesia. Around seven-in-ten Americans use social media to connect with one another, engage with news content, share information, and entertain themselves. This is the fourth consecutive year that the average cost has increased. Evangelicals a group of Christians who generally believe we are living in the end times; that the return of Jesus is imminent; that the world will become worser and worser until Jesus raptures them off the face of the earth love to use, misuse, and distort statistics to advance their Fundamentalist agenda. ( Social Media Examiner , Statista) Twitter Statistics Twitter has reached 229 million daily active users as of the first quarter of 2022. In 2020, people spent an average of 6 hours and 59 minutes online, and much of that time was spent on social media. In the U.S., this percentage is much higher. Considering there are around 7 billion people globally, more than half of the global population currently uses social media in one form or another. Around 72% of US adults are active social media users. This number represents 58% of the global population. YouTube produced $28.84 billion in worldwide advertising income in 2021. In Quarter 1 of 2022, TikTok had over 1 billion monthly active users, with 1.8 billion predicted by the end of 2022. Number of active users: 1.16 billion. (Source: Pew Research Center) 55-64 2% 0.9% 0.7% 65+ 1.6% NapoleonCat Source: NapoleonCat.com There were 19 760 400 Instagram users in Thailand in September 2022, which accounted for 28.2% of its entire population. There are 4.6 billion social media users around the world. Here's how to try it. 47.7% of Singapore's population is female, while 52.3% is male. Teen Social Media Statistics 2022 (What Students and Parents Need to Know) February 14, 2022 It's no secret that with the internet and all of the other technological advancements over the last two to three decades, parenting today looks very different. On average, Saudi Arabian people spend 3 hours and 24 minutes a day on social media. Social media is used by 29.50 million people in Saudi Arabia. Social media advertising statistics Ad spending on social media is projected to reach over $173 million in 2022 In 2022, social media video ad spending will grow by 20.1% to $24.35 billion Annual advertising spend on social media in 2022 will top $134 billion, an increase of over 17% YOY KSA Social Media Statistics 2022 (Top Picks) Almost 98% of the Saudi Arabian population use the internet in 2022. In this blog, we explore the UK social media statistics for 2022 and how this could impact your brand's marketing strategy. The following social media statistics can clue you in further. ( HubSpot) Link clicks account for 92% of all user interaction with tweets. Here are 10 social media statistics that will give you an overview of the industry landscape in 2022: 1. Digital Market Outlook: social media users in Caribbean 2017-2027, by platform. (Statista) In total, the latest numbers suggest that the world should spend more than 12 trillion hours online in 2022 alone. There are 4.55 Billion Global Social Media Users. Types of most popular content in Polish social media Source: Hootsuite raport Social Media Trends 2022. The number of active users is anticipated to reach 4.4 billion by 2025. Valve is testing a new Big Picture Mode for Steam. In other words, there are more males than females in Singapore. Among US adults, 84% of those aged 18-29, 81% of those aged 30-49, 73% of those aged 60-64, and 45% of those aged 65 and above are active social media users. More than half of the world population uses social media today. 99% population in UAE is using the internet. Data shows that the population of Singapore increased by 0.8% (47,000) between 2021 and 2022. It is also 1.1 billion more than the number of social users in 2017, which represents a whopping 38.5 percent jump in just six years. Use a private browsing window to sign in. The use of social media when finding a new job has been increasing for over a decade. Analysis from Kepios shows that there are 4.74 billion social media users around the world in October 2022, equating to 59.3 percent of the total global population.. Social media user numbers have continued to grow over the past 12 months too, with 190 million new users joining social media since this time last year.. That equates to annualised growth of 4.2 percent, at an average rate of 6 . This is a huge rise even from five years ago when there were 2.86 billion users. Men make up more than half (53.9%) of YouTube users. So brandsnow's the time to build a social customer care strategy (if you don't already have one). The Network Contagion Research Institute (NCRI), a group that analyzes hundreds of millions of messages across social media, said use of the n-word on the app spiked nearly 500 percent over the 12 . YouTube is at second position with 2800 million monthly active users. YouTube is an American online video sharing and social media platform headquartered in San Bruno, California. CORRECTION (Jan. 11, 2022): A figure from a 2012 survey was previously incorrect in the "Who uses social media" chart. The globe has 4.8 Billion internet users, and TikTok is used by 20.83 percent of them. It's anticipated that by 2026 there will be nearly 325 million Facebook users in the United States. For most of the successful social media channels, the US is a huge market with enormous potential. (Statista) Male users between 25 and 34 years of age constitute the largest proportion (19%) of Facebook users. Trevor Mogg. 66% of parents in America believe that parenting is harder today than it was 20 years ago Learn more UAE population's average spending time on social media platforms is 3 hours and 4 minutes. Young people, particularly teens, make up a major portion of FB users (166.42 . 47% of internet users worldwide use video calling services on mobile. Facebook is responsible for a quarter of all digital ad spending (25%) versus Google (28.9%), Amazon (10.3%) and others (35.6%) in 2020 alone. TikTok Statistics 2022 (Top Picks) TikTok is the 6th most popular Social Media in the world. An average of 144 minutes is spent daily on social media by users. The total number is expected to rise over the next years, even if some individual networks taper off. The average annual growth rate over this period is 6.7 percent. Here's how the number of social media users has grown over the last decade: 2022 - 4.62b ( +10.1%) 2021 - 4.20b ( +13.2% ) 2020 - 3.71b ( +7.2%) 2019 - 3.46b ( +8.3%) 2018 - 3.20b ( +14.6%) 2017 - 2.79b ( +20.9%) 2016 - 2.31b ( +11%) 2015 - 2.08b ( +11.9%) 2014 - 1.86b ( +7.9%) 2013 - 1.72b ( +16%) 2012 - 1.48b On average, YouTube costs more to advertise on than other websites. Not your computer? As per 2022 reports, UAE has now a population of 10.08 million. We'll keep this post updated during 2022 as the latest statistics are published drawing on our recommended top 10 digital marketing statistics sources. Instagram has a huge pull with the 18 to 34 age bracket, and women in particular. Around 98.99% of the total UAE population is spending a good amount of time on social media platforms. ( Statista) In a HubSpot Blog poll, 79% of marketers plan to continue investing in Twitter Spaces in 2022. No report of the Pew Research Center was affected by this change. Latest Social Media Trends in India 2022 People aged 25 to 34 were the largest user group ( 6 800 000 ). Over 84 percent of organizations are recruiting via social media with another 9% planning to do so that haven't already. ( HubSpot) 29.50 million people in KSA are social media users . This accounts to 80.9% of the total population of US. 26.4% like to search for content created by brands. (Business Research Company, 2022) The next largest user base is made up of male users in the 18-24 years age bracket. 68 Social Media Usage Statistics for 2022: Time Spent & Impact on Health Social media has become so ingrained in people's lives that it's hard to imagine a world without it. Published by S. Dixon , Oct 26, 2022. This, coupled with the fact that there are already 4.2 billion active social media users makes it high time for businesses to leverage these platforms. S hber vi, at du har lyst til at lede vores Welcome Office-team p Clarion Copenhagen Airport - en arbejdsplads, hvor hele verden mdes - bde hotelgster, konferencegster og dine 330 kollegaer, som kommer fra 46 forskellige lande. More than half (50.64%) of the global population now uses social media and, out of 4.57 billion internet users, 83.36% are active users. Sources: Statista, Review 42, Statista report, BrandWatch, Facebook Facebook, also known as Meta, is one of the most popular social media platforms across the globe with the highest usage. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). This also means closely monitoring social media statistics.. As more and more people are joining the global social media space . KSA Social Media Statistics 2022 (Top Picks) By 2022, about 98% of Saudi Arabia's population will be online. 100+ Top Social Media Statistics For 2022 . 2 1 day ago. Most of these users240 millionlive in the United States. The average penetration rate globally is 49%. Key Statistics by the total population In April 2022, there are 4.65 billion active social media users worldwide, making up 58.7% of the global population. Overall social media user numbers grew by 424 million users in 2021, which is a growth rate of more than 10%. With 30.67 million members, WhatsApp is the most widely used social networking . From $159.68 billion in 2021, the global social media market size is expected to reach $223.11 billion in 2022 at a CAGR of 39.7%. In 2022, there are 270.1 million active social media users in the United States of America. Here's how the number of social media users has grown over the last decade: 2022 - 4.62b ( +10.1%) 2021 - 4.20b ( +13.2% ) 2020 - 3.71b ( +7.2%) 2019 - 3.46b ( +8.3%) 2018 - 3.20b ( +14.6%) 2017 - 2.79b ( +20.9%) 2016 - 2.31b ( +11%) 2015 - 2.08b ( +11.9%) 2014 - 1.86b ( +7.9%) 2013 - 1.72b ( +16%) 2012 - 1.48b Review the social media use statistics below to illustrate the extent to which active people are engaged on certain platforms: Globally, 3.6 billion people used social media as of the year 2020. Digital Market Outlook: social media users in Central America 2017-2027, by platform. Interestingly, Europe comes fifth with only 4.32%. In fact, Glassdoor states that 79 percent of job seekers use social media when conducting their job search. To best understand the growth of social media, below is a compilation of the most recent social media market growth statistics. Meanwhile, the share of teens who say they use Facebook, a dominant social media platform among teens in the Center's 2014-15 survey, has plummeted from 71% then to 32% today. When isolating the data to eligible users aged 13+, the average social media penetration rate is 63%. The average daily usage is 2 hours and 29 minutes (July 2022). The leader is Asia, followed by Africa and South America with 14% and 8%, respectively. Here's a list of the top 17 most popular social networks of 2022 sorted based on the number of monthly active users (MAU): Facebook - 2895 million YouTube - 2291 million WhatsApp - 2000 million Instagram - 1393 million Facebook Messenger - 1300 million WeChat (Weixin) - 1251 million TikTok - 1000 million Douyin - 600 million QQ - 591 million As of June 2022, Facebook was the leading social media platform in Central America in terms of audience . Essential LinkedIn statistics and trends for 2022. 28.7 % of Poles who use social media consider the search for products to buy as one of the main reasons why they reach for these applications. Facebook is the most popular social media platform. Instagram sits in second place (78%). great market.us. WhatsApp is the most popular social networking platform in KSA, with 30.67 million users. In 2022, approximately 30.57 million businesses in the US alone, and that number reach roughly 312.61 million worldwide use social media for business purposesa number that is only expected to grow as more and more platforms emerge and become popular according to our analysis from multiple published sources. ( Source: We are social) The number of social media users increased by more than 10.5% (over 376 million new users) between July 2019 and July 2020, reaching a total of 3.96 billion. Here's a summary of the Social Media Statistics for 2022: There are currently 4.59 billion social media users worldwide. 10. 2022 user demographic statistics reveal that social media usage depends on factors like age or country of residence. The majority of them were women - 61.3%. As of October of 2021, there are 4.55 billion users of social media across the world, and that has only grown since we reached 2022. According to available stats of first quarter of year 2022, Facebook is top ranked social media with more than 2912million active monthly users. The average cost of a data breach increased 2.6% from USD 4.24 million in 2021 to USD 4.35 million in 2022, according to the IBM "Cost of a Data Breach Report". Since there are approximately 4.5 billion internet users worldwide, we can also say that around 80 percent of web users also use social media. As of June 2022, Facebook was the leading social media platform in the Caribbean in terms of audience figures with . YouTube tops the 2022 teen online landscape among the platforms covered in the Center's new survey, as it is used by 95% of teens. Marketers could reach 849.6 million users with LinkedIn ads in July 2022, (a) making it one of the world's largest social media platforms. Overall, it is estimated that there are nearly 4 billion social media users in 2022.